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Identifix Auto Repair Shop Solutions

Unlock Your Shop’s Full Potential


Identifix auto repair shop information solutions and services are designed to help increase auto repair shop profitability.


OCTOBER 31 – NOVEMBER 3, 2023 – LAS VEGAS CONVENTION CENTER
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Auto repair shop management & information

Make More Money With Better Shop Management & Auto Repair Information

Identifix is a trusted brand that offers solutions that empower auto repair shops to become more profitable.
Direct-Hit® Pro Auto Repair Information is a trusted source of thousands of auto repair shops. Every day, automotive technicians rely on one of the largest and most reliable auto repair databases to accurately diagnose difficult issues and repair vehicles faster the first time.
Identifix Shop Manager is designed to empower auto repair shops to be able to quickly generate repair orders, manage jobs and review inventory, helping them run more efficiently and profitably.

2 Men shaking hands over Shop management in Identifix repair shop

Featured Solution

Identifix Shop Manager

 
Better technology creates better customer experiences

Boost your customer’s satisfaction by improving how they interact with your business. Identifix Shop Manager software provides auto repair shops with a best-in-class auto shop management solution designed to improve your customer’s interactions with your shop. By using digital technologies, customers are easily able to get repair order information and payment options.

A total solution for repair, shop management, and marketing

Diagnostics and Repair

Faster Repairs, Happier Customers


Solutions to help your techs repair more vehicles faster, and to help you run your shop more efficiently.

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Direct-Hit® Pro Academy

Professional auto repair software designed to provide Auto Repair Technicians information they need to diagnose and repair vehicles along with a full video library of online automotive repair training courses included in the subscription.

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Direct-Hit® Pro

Professional auto repair and diagnostic software with access to over 3 million confirmed fixes from technicians for technicians. Direct-Hit® Pro designed to help automotive technicians diagnose and repair vehicles faster and more accurately the first time.

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Direct-Hit® DIY

A monthly, low-cost option for do-it-yourself technicians and hobbyists. Get access to confirmed auto repair information on one specific vehicle.

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Direct-Help

Live expert 1-on-1 automotive repair and diagnostic assistance services from technicians for technicians through Direct-Hit® Professional auto repair software.

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Shop Management

Unlock Your Shop’s Full Potential


Simplifies shop management for businesses large and small to help them run more efficiently and profitably.

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Identifix Shop Manager

Online auto repair software helps simplify your management process and provides the right tools to help you run your operation more efficiently and more profitably.

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Direct Shop

Provides a streamlined set of tools for customer management, estimating, invoicing, and reporting. Direct-Shop is cloud-based with a modern look and feel so it’s incredibly quick to implement and very easy to use on any device.

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Digital Marketing

Turn a Single Repair into a Lifelong Customer


Ready-made marketing campaigns designed by experts to bring customers back to your shop for tire services, brakes, oil changes, scheduled maintenance and more.

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Direct-Market

Ready-made marketing campaigns designed by automotive marketing experts to bring customers back to your shop for tire services, brakes, oil changes, scheduled maintenance and more.

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Direct-Target

Professional agency digital marketing services for auto repair shops designed to find new, profitable customers with highly target and proven digital campaigns.

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Technicians Training

Learn What You Need, When You Need It


Easy access to Auto Repair information and training to increase productivity.

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Direct-Hit® Pro Academy

Professional auto repair software designed to provide Auto Repair Technicians information they need to diagnose and repair vehicles along with a full video library of online automotive repair training courses included in the subscription.

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Autodata Training

Online automotive technician training covering 9 fundamental areas of study, 79 online course, 350+ 8-10 minutes training modules for beginner to expert level techs.

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iATN.net

Auto mechanics ask questions and search millions of real-world discussions about automotive repairs and challenges. Learn best practices and ways to work more efficiently from industry professionals. Become a member of the network.

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About us

Identifix, a Solera company, supplies a suite of products that help auto repair shops grow their business and become more profitable. For repairs, our flagship Direct-Hit® auto repair information offers over 3 million technician confirmed fixes, OEM manuals, wiring diagrams, labor guides, as well as a full library of helpful automotive training modules. We also provide technician-to-technician support from our live Direct-Help experts who offer 1-on-1 automotive repair and diagnostic assistance. For shop management, we offer industry leading Identifix Shop Manager platform. For digital marketing, we offer a full suite of services that help shops find new customers and communicate with current ones.

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Petabytes of Data across Solera globally

Customer Quotes

Mike Schiller, Golden Nugget Automotive – Gardnerville, Nevada

“About 5 years ago, I started using Identifix Direct-Hit. It helped my techs cut to the chase and repair many weird problems correctly the first time. As technology advanced and computers started sharing functions in many different systems, finding the actual problem became easier and more profitable using Identifix. As a result of subscribing to Identifix, my bottom line has improved by as much as 20% each month, and customer satisfaction is at an all-time high. I recommend this service to anyone who wants to run a more profitable shop.”

Mike Matesic, Beverly Tire & Auto – Barrie, Ontario

“Our Company has been using Identifix for a little over a year now. We have definitely noticed an increase in preventative maintenance sales as well as our techs having greater success with difficult repair situations. We pride ourselves on having some of the best technicians in the industry and having the type of information that Identifix provides at the tip of our fingers definitely assists our shops in running more efficiently and in turn raises tech productivity. Many of our customers have commented that they love the information that is provided to them after going over the Factory Scheduled Maintenance report with them. We believe in the tool and will continue using Identifix to further our success and to assist us in offering great customer service.”

David Dansereau, LAD’s Auto – Calgary, Alberta

“Having access to dealer information is key to our business, and the amount of information available in Identifix with OEM Direct is staggering. Using our other online resource can sometimes be cumbersome and tedious, but accessing diagnostic and repair information in Identifix’s Hotline Archives is incredible. I am a big believer that the person with the most information wins, and we look forward to our continued relationship with Identifix.”

Glenn Mitchell, Sav-Mor Auto Clinic – Orem, Utah

“Identifix has been a great time saver for my techs and has allowed us to repair vehicles that we would have otherwise turned away. The new OEM information is easy to find and now makes it possible for us to complete even more repairs. I recommend this tool to any shop owner.”

Keith Noel, Noel Automotive – West Branch, Iowa

“I would like to thank Identifix for adding the new OEM sections to the web site. Right away I noticed how much more information was available. The component locator was always nice but now way better with actual factory pics. The tear down and removal procedures are much needed as cars change and I can hardly keep up with them. Wiring diagrams are also nicer and more complete. I’m still finding new portions to the site that I haven’t used before. European information is always at a premium so I hope to see more from that too. Keep up the good work!”

Josie Switzer, AutoTrust Service Corp. – Steptler, Alberta

“To serve our valued customers properly we need to be equipped with accurate and up-to-date tools. Identifix is one of these tools. Not only is Identifix used by our Technicians on a daily basis, but by our whole team. The quality information that Identifix provides aids us in informing and educating our customers. Thank you, Identifix, for providing us with such a service.”

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Direct-Hit® DIY

Direct-Hit ® DIY is specifically designed for personal vehicle owners or hobbyists. It gives you access to professional repair information for 1 vehicle. Specify your make and model and buy now.

 
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